| |
| |
|
Internet Marketing Information |
|
|
|
Internet Marketers and Two-Year-Olds: Just Toddling Around Asking Lots of Questions
I recently noticed that my friend's two-year-old, Conor, is getting to be quite the big boy. For one thing, he has suddenly morphed from a pudgy baby into a mini version of her husband. For another, he's becoming increasingly curious. The last time I saw him he must have asked me at least 20 times, "What's that?" To be more accurate, he says it like this: "Whussat?" He toddles around the yard pointing things out, asking over and over: "Whussat? Whussat?" When wee little Conor looks up at me with his wondering eyes and asks, "Whussat?" do I answer him? Why, of course I do. "Whussat?" "Whussat?" Turns out that my little buddy and I have more in common than I ever would have guessed. I, too, am toddling around... exploring the ever-evolving world of internet business. Each time I come upon an unfamiliar term, that same question pops into my head. What's THAT? If you've been doing the internet marketing thing for a while, you might consider that, like me, your audience of readers has just as many questions as a curious two-year-old. Affiliate Marketing: what's that? SEO: what's that? So when you feel like dazzling your audience with some advanced terminology... don't forget the very basic and necessary questions that, if answered, will garner you a generous crop of loyal fans who can't thank you enough for the much-needed information. Don't forget the Number One Question: What's That? Easy enough, right? As you write your web article, throw out a term. Ask the question, and then explain what it is. The reader always appreciates it when you take a few moments to explain. This is what separates you from all of the other marketers out there. YOU have the answers. Should you dedicate a whole crop of articles to answering the question, What's That? Why, of course you should! By captivating an audience of "toddler" marketers, you can secure yourself as the be-all-end-all of experts. And once they hitch their wagons to your internet marketing star, you can carry them along on your neverending quest for more web knowledge. Now THAT's how to build a following! Suppose you'd like to teach new marketers about website hosting. Define everything within your article. "Domain name." What's that? "Web hosting package." What's that? Too often we forget that not everyone knows what we know, and the fact that we know it is by far the strongest indicator of our credibility in the first place! So: next time you see a newbie marketer toddling around, asking "What's that!" over and over... be extra helpful and answer his questions. Then, think about all of his little marketer friends... and be proactive in answering ten more questions before they're even asked. Write your answers in the form of a very basic and totally informative web article. After you've primed your crop of new marketing students, will you then be able to kick back and relax? Heck no! Instead, you can be sure that they'll be ready with the next question: "But why??" "Offer the customer some free information." "But why??" "Don't forget to optimize your website." "But why??" Ahh, don't you just love internet marketing, boys and girls? I sure do. Now go toddle over to your big-boy bed, read a few more pages of your storybook about Multiple Residual Income Streams, and then take a nice little nappy. :) Copyright 2005 Dina Giolitto. All rights reserved. Dina Giolitto is the author of ARTICLE POWER: Create Dynamite Web Articles and Watch Your Sales Explode... a 49-page manual covering every aspect of article marketing on the web. Learn about article marketing, copywriting and more at http://www.wordfeeder.com
MORE RESOURCES:
A-1 Internet Design -Keeping Pace with the Global Internet marketing - PR-CANADA.net (press release)
Internet-Marketing - Google News |
|
|
|
RELATED ARTICLES
Ecards as a marketing tool As any successful businessman will confirm, having a great product or service is just the beginning. After all, in this day and age, everything comes down to marketing. Why the Internet is an Entrepreneurs Dream Not long ago, a vacation that entailed travelling across much of the U.S. Are You Utilizing a 5-Point Prospecting System? If not, you may be losing out on some very valuable business. First, let me explain What the term '5-Point Prospecting' means. An Introduction to Mortgage Marketing The other day I had an appointment to meet with a client about a real estate classifieds website. We decided to meet at a local restaurant and discuss the project over a few beers and oysters. What Not To Do? As the Internet grows in popularity and importance, the quality of web sites needs to keep pace and creating and maintaining high-quality, professional web sites is more important today than ever. In this month's issue, we cover the basics of "What Not To Do" if you want to convert your visitors into customers and keep them coming back for more. Dont Treat Your Business Like a Casino It's amazing how many people are jumping into the internet marketing business. The good news is that the pie is pretty unlimited so we can all get a nice slice. The Deadly Sin Of Inaction "There is difference between knowing the path and walking the path"- Morpheus, Matrix Revolutions.Can you make money on the net?What kind of question is that?Of course you know that it can be made. HOLY TRINITY: The Three Focal Points Of A Successful Online Venture "For which one of you, when he wants to build a tower, does not first sit down and calculate the cost, to see if he has enough to complete it?" - Luke 14:28Business is once again thriving in the online scene. It has successfully rebounded from the tragedy of the dotcom bubble burst during the millennium's turn. Wanted - Sheep for the Marketing Flock? Hoo boy, I am sticking my neck out here! Ready for the chopping block I am - but it needs to be said and here it is: "Marketers - wake up! Get back to basics and get original"So what is this all about?The other day I got an e-mail from a marketer: Intriguing subject line, but also a little disconcerting. "Leon, Don't ever trust me again". Niche Marketing, Niching Niches for the Ultimate Payoff Niche Marketing, in simple terms is all about targeting hot topics, providing the answers, and making them available to search engines and you.Staying with the basics, here are just a few steps required in creating a Niche Market:1. Limited Time Offers - Time Limits That Will Improve Your Sales Using limited time offers can spark a feeding frenzy that will sell tons of your products or service. The key to success with this is ensure that you are only using this offer once in a while. Time Management And Organization For Online Marketers TIME DEMON. For online marketers, time is one of their most important assets -- time spent marketing and selling their products. Marketing Trends from the Digital Frontlines The web and ways to market on the web continue to evolve at warp speed - we see some positive and negative changes occurring - our observations du jour:1. Publishers are finally starting to charge for branded content. Internet Marketing Is No Big Secret You Do Not Need To Be An Internet Marketing Guru Just follow seven, (not so easy) steps to success. 1. 7 Quick Marketing Tips To Uplift Your Profits 1. Publish an ezine. Offline Marketing for Online Home Based Businesses When it comes to marketing your web site, most home business owners use banners, link exchanges, different search engines, newsletters, forums, ezines, free and paid classifieds. However, a good home based business must also consider offline marketing strategies as well and how to use them in order to generate more business. Marketing and Design to Get the Most out of Your Website Once you have figured out your what your focus should be,think of ideas and sketch out each page. Start with you home page; this page should be a 3-5 paragraphs long and state who you are and what you do and guide the viewer to the rest of the site. Defining the Relations Between Blogs, E-zines, RSS, and E-mail Although RSS and blogs are slowly reaching mainstream, they are still missuderstood by most marketers in relation to eachother and in relation to their relatives, e-zines and e-mail. How do these four really relate and what does this mean for your internet marketing strategy?The most common missconception is comparing blogs and e-mail, with many bloggers actually touting blogs as a replacement for e-mail. Creating Multiple Streams Of Income Part 1 One day I was talking to a friend who had made his money in real estate. He had bought apartment buildings, paid them off, and now lives off of the income his building bring in month after month. Im Talking, But is Anyone Listening? Internet marketing is a wonderful thing, but it has it's drawbacks. For instance, if you own a brick and mortar store you have a *physical* presence that gets noticed.
|
| home | site map |
| © 2006 |
